Bring together data sources across your business and activate them across every channel — personalizing every interaction.
Mobile Wallet
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Engage mobile customers anywhere with 1:1 online-to-offline experiences
Natively launch personalized campaigns with mobile wallet passes such as digital vouchers, coupons, tickets, and loyalty cards.
Expand Your Omnichannel Strategy With Mobile Wallet
With Mobile Wallet, you can reach mobile customers anywhere with relevant rewards and offers without needing an app, remove the friction of in-store identification, and close the loop on the digital to in-store experience.
at the point of sale
Meet Mobile Wallet
Drive Loyalty with Relevant Offers at the Most Impactful Moments
Deliver personalized coupons such as limited-time offers, BOGO promotions, or other one-time-use discounts that customers can use at the point of purchase, engaging them at the most impactful moments.

Reach Mobile Customers Without Needing an App
Whether it’s personalized vouchers, coupons, tickets, or loyalty cards, SAP Emarsys’s Mobile Wallet engagement is built natively into the platform, so you can easily deliver 1:1 experiences to Google and Apple Wallet users, and reach the widest audience of mobile customers without needing an app.

Identify More Customers at the Point of Sale
Send your customer a loyalty pass that they can add directly to their mobile wallet, allowing for easy and convenient in-store identification, richer customer data, and frictionless customer experiences.

Connect the Digital and In-Store Experience with Personalized Vouchers
Drive in-store engagement by allowing customers to add gift cards or personalized voucher passes directly to their mobile wallet, so they’re always ready to spend and shop with your brand anywhere they go.


James Neill
Customer Lifecycle Manager, City Beach Australia
“Mobile is the one channel that’s always with the customer, so it’s an important part of our omnichannel mix. Mobile Wallet in particular allows us to reach customers anywhere they’re at, which unlocks a whole new set of use cases to better connect our digital and in-store experiences.”
The omnichannel customer engagement platform trusted by leading brands and innovative marketers across the globe
Mobile Wallet in the Omnichannel Mix
Learn more about other channels you can use with Mobile Wallet to enhance your omnichannel strategy
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Let us help you engage mobile customers anywhere with 1:1 online and offline
Learn more about how mobile marketing fits into our wider customer engagement platform
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Enrich customer data and segments with AI-driven insights and turn insights into action by personalizing across any of your channels.
Execute simple, single-channel campaigns, or create sophisticated, cross-channel journeys at scale.
Deliver consistent, relevant messaging across email, web, mobile, ads, and more — engaging customers wherever they are.
Segment contacts by lifecycle, deploy specific tactics to accelerate customers from first purchase to loyalty, and view lifecycle reporting — all from within a single platform.
Use AI to predict campaign performance, measure customer outcomes, and optimize to maximize engagement across channels — without the need for a dedicated data team.
Align your strategy to pre-built tactics — best practice, fully customizable journeys built within the platform — that are ready to deploy.
Accelerate business outcomes with world-class integrated solutions to unify data, personalize campaigns and drive growth.
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